A cellphone price war is set to erupt as a third telecommunications giant attempts to break the stranglehold Telecom and Vodafone have on the mobile phone market.

The Herald on Sunday can reveal that Telstra Clear will tomorrow launch its own mobile network to the public, providing what the company calls a “staggeringly cheap” choice for cellphone users.

To read more of this New Zealand Herald on Sunday story, see www.nzherald.co.nz/category/story.cfm?c_id=93&objectid=10529837.